We came across an interesting term which goes by the name of atmospherics and it means that these are controllable characteristics of a retail space which make an individual enter in a retail space and get mesmerised with the surroundings by virtue of surroundings and these help to uplift the mood of an individual and coax him for the sale. One can use the same for branding and image building.
To put in the correct perspective atmospherics include the store's layout, noise level, temperature, lighting and decorations. Moreover it provides better visibility of a store and puts it apart from the competitors in a positive way. Use this aspect to improve your business and in turn make the nation grow.
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astronomics